AR Scene Types
Image AR
What is Image AR
Image AR refers to the technology that scans 2D flat images in the physical world, such as magazine covers, photos, product packaging and cultural materials.With precise image detection and tracking, it overlays 3D virtual content and interactive effects onto the scanned images in real time, bringing static pictures to life with vivid and dimensional visuals.It is widely used for brand engagement, offline marketing and creative displays.
Image AR features:
Accurate image recognition and real-time tracking
AR content perfectly aligns with the target image
Ideal for marketing and interactive displays
Extensive library of ready-to-use AR templates
How to Create an Image AR Scene
Create with the Kivicube Platform
Prepare the target image and scene assets
The target image should contain rich details and strong color contrast, and should avoid issues such as glare and color distortion. Click here to view the Image AR recognition image guidelines. For other scenarios, refer to the relevant sections in the user documentation.
Visual creation
Click here to log in to the Kivicube platform. Create a new "Image AR" scene and complete the production using the visual editor.
Click here to view the video tutorial.
Multi-Image Recognition
A single Image AR scene supports uploading only one target image, while the Collection feature enables continuous recognition of multiple images, making it easy to support unified AR interactions across multiple assets and scenarios. Click here to view the video tutorial.
Custom Project Development
If you require a custom project, click here to add Business WhatsApp for consultation.
Basic AR/Gyroscope
What is Basic AR/Gyroscope
Basic AR refers to cloud-based image recognition and matching. By scanning a 2D image, AR content can be placed on the screen (without tracking the target image). This type of AR scene supports recognition of up to 100,000 images and can easily identify real-world visual content such as movie posters and storefront signage. It is widely used in scenarios including brand marketing, in-store interaction, event exhibitions, and educational outreach.
Gyroscope refers to the use of a mobile device’s gyroscope sensor to enable scene content and interactions. Compared to Basic AR, it provides more dimensional and spatially immersive interactive experiences.
Basic AR/Gyroscope features:
Supports skipping the image scanning process
Recognizes multiple target images within one scene
No need to keep the target image in view during the experience
Fast loading and low device requirements
How to Create a Basic AR/Gyroscope Scene
Create with the Kivicube Platform
Prepare the target image and
sceneassets
A Basic AR scene allows you to upload multiple target images. For example, for storefront signage, you can upload photos from different angles to enable multi-angle recognition.
All uploaded target images should have rich details and strong color contrast, while avoiding issues such as glare and color distortion. Click here to view the Basic AR target image guidelines; for other scene asset specifications, refer to the relevant sections in the user documentation.
Visual creation
Click here to log in to the Kivicube platform. Create a new "Basic AR/Gyroscope" scene and complete the production using the visual editor.
Custom Project Development
If you require a custom project, click here to add Business WhatsApp for consultation.
Plane AR
What is Plane AR
Plane AR refers to an AR tracking method that uses any real-world surface as a reference. It supports detecting horizontal (such as floors, tabletops) and placing virtual digital content relative to those surfaces. It is widely used in scenarios such as furniture placement, retail display, mall visual merchandising, cultural tourism guides, and interactive installations.
Plane AR integrates virtual content with real‑world environments to deliver immersive interactive experiences while introducing an innovative approach to product visualization. Users can preview products in real‑world settings, clearly assess their dimensions and fit, and make more confident and informed purchasing decisions.
Plane AR features:
Supports plane detection and positioning
Allows walking inside AR content
Enables real-scene product preview
How to Create a Plant AR
Create with the Kivicube Platform
Plane AR doesn't require uploading a target image. You only need to prepare the AR scene assets, then click here to log in to the Kivicube platform and create a new "Plane AR" scene. You can complete the creation using the visual editor.
Click here to watch the video tutorial and quickly learn how to create a Plane AR scene.
Custom Project Development
If you require a custom project, click here to add Business WhatsApp for consultation.
Walk-in AR
Walk-in AR is now available for experience on Apple Vision Pro. Click here to learn more.
What is Walk-in AR
Walk-in AR refers to scenarios where AR content can be automatically anchored in the real physical environment without the need to recognize a Plane surface, with continuous tracking enabled.
Walk-in AR allows users to step inside virtual content and move around to explore it from any angle. It is widely used in digital marketing, in-store interactions, cultural tourism guides, exhibition displays, and virtual scene creation.
Walk-in AR features:
No plane detection required
Automatic spatial positioning
Enables walk-in virtual spaces
Wide application scenarios
How to Create a Walk-in AR
Create with the Kivicube Platform
Click here to log in to the Kivicube platform. Create a new "Walk-in AR" scene and complete the production using the visual editor.
Custom Project Development
If you require a custom project, click here to add Business WhatsApp for consultation.
Body AR
What is Body AR
Body AR refers to the scenario that uses the human body as a reference. It accurately identifies and tracks the user's torso in real time, and is widely applicable to digital fashion displays, fun body filters, virtual avatar creation, branded digital fashion shows, and social short video creation.
Body AR features:
Supports real-time body tracking
Highly engaging and interactive
Delivers high-definition 3D rendering
Breaks space limitations
How to Create a Body AR
Create with the Kivicube Platform
Click here to log in to the Kivicube platform. Create a new "Body AR" scene and complete the production using the visual editor.
Click here to watch the video tutorial and quickly learn how to create a Body AR scene.
Custom Project Development
If you require a custom project, click here to add Business WhatsApp for consultation.
In addition to body AR scenarios, Kivicube provides customized full-body AR try-on solutions. It supports AR experiences including shoe try-on, clothing try-on, bag try-on, and jewelry try-on. Powered by our self-developed high-precision body part tracking and hyper-realistic 3D rendering capabilities, it delivers realistic fitting effects and immersive experiences, effectively addressing core pain points in online fashion retail.
Face AR
What is Face AR
Face AR refers to the real-time capture and tracking of a user’s face via a camera, enabling AR elements to interact with facial movements. It delivers immersive virtual-real blended experiences that significantly boost engagement and entertainment value for fashion-related interactions.
Face AR enables AR content such as hats, glasses, helmets, and stickers to align with the user’s face in real time, creating engaging filters and interactive effects. It is widely used in social entertainment, brand marketing, live streaming interactions, eyewear try on, and event photography scenarios.
Face AR features:
Supports real-time facial tracking
Delivers strong interactivity and immersive experiences
Offers broad applicability with a low barrier to use
Provides powerful visual expression and entertainment value
How to Create a Face AR
Create with the Kivicube Platform
Click here to log in to the Kivicube platform. Create a new "Face AR" scene and complete the production using the visual editor.
Click here to watch the video tutorial and quickly learn how to create a Face AR scene.
Custom Project Development
If you require a custom project, click here to add Business WhatsApp for consultation.
3D Interaction
What is 3D Interaction
3D Interaction refers to interactive experiences based on 3D content, such as 3D advertisements and 3D products, without displaying the camera view.
3D Interaction features:
No camera feed required
More comprehensive and intuitive product display
Supports high-precision rendering
Smooth and stable interactive experience
How to Create a 3D Interaction
Create with the Kivicube Platform
Click here to log in to the Kivicube platform. Create a new "3D Interaction" scene and complete the production using the visual editor.
Custom Project Development
If you require a custom project, click here to add Business WhatsApp for consultation.
World AR
What is World AR
World AR refers to an AR experience that recognizes real-world objects such as large murals, posters and sculptures, accurately places digital content at designated physical locations, and supports realistic virtual-real occlusion.It is widely used for on-site interaction, cultural tourism guidance, art exhibitions, city landmark activations and immersive spatial experiences.
World AR features:
Expansive spatial experience
Highly realistic scene integration
Premium interactive design
Custom Project Development
Click here to add our business WhatsApp for more information.
Landmark AR
What is Landmark AR
Landmark AR refers to a type of AR experience that detects, recognizes and tracks real-world buildings, and accurately places AR content around landmarks.It is widely used for cultural tourism guidance, city check-ins, on-site interaction, scenic area marketing and immersive landmark experiences.
Landmark AR features:
Low video capture and training costs
High positioning accuracy
Stable tracking performance
Moderate performance consumption
Custom Project Development
Click here to add our business WhatsApp for more information.
Look-around AR
What is Look-around AR
Look-around AR requires no positioning. Users can place AR content in the real world around them and view the surrounding scene by rotating their device.
Look-around AR features:
No spatial tracking required
Supports 360° viewing of AR content
AR content stays at a fixed distance from the camera
Custom Project Development
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Object AR
What is Object AR
Object AR refers to an AR scene that recognizes small physical objects through the camera, performs AR tracking, and delivers realistic physical effects such as occlusion.
Object AR features:
No fixed viewing angle limitations
Recognizes front and back sides of symmetrical objects
Provides more stable recognition and tracking in low-texture and reflective conditions
Custom Project Development
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AI Recognition
What is AI Recognition
AI Recognition uses AI algorithms to support image, gesture, logo, text and scene recognition. It can be combined with other AR scene types.
AI Recognition features:
Supports a wide range of recognition types
Integrates with other AR scene types
Custom Project Development
Click here to add our business WhatsApp for more information.
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